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Connections and destinations

What Connections is for

Open Connections to connect the accounts and groups you use. The connected section lists existing connections; Connect a channel offers additional ones. Manage opens the controls for the selected connection. Connecting an account does not itself publish a post.

A connection identifies the account that acts. A destination identifies where content goes: for example, a Facebook Page, a Facebook group or a location chosen for a post. A Facebook Page connection is not a Facebook-group connection.

Choose the right connection

Your goal Where to start
Publish to a supported social network Connect social accounts
Publish in Facebook groups and organize group folders Connect Facebook groups
Choose whether a Facebook person or Page posts in groups Facebook Pages and identities
Talk to the assistant on WhatsApp, or send campaigns from your number Connect WhatsApp
Let the assistant send from Gmail or use your Google Calendar Connect Gmail and Google Calendar
Connect a desktop publishing browser Install and pair the extension
Use a connected cloud device for Facebook groups Cloud phones

Read the status before publishing

  • Connected means a connection exists. For Facebook groups, also check the selected profile's extension or phone readiness.
  • Action needed means the connection needs attention. Open Manage and read the specific message.
  • Not connected means that channel is not connected yet.
  • Coming soon is not a working connect button. Availability also depends on your workspace and the platform's enabled connections.

The page shows your account allowance. Do not assume every team member can connect or manage every account: ownership, role and account-sharing permissions apply. Who can use controls access to supported connected accounts; only the person who connected an account can change its sharing.

After connecting

Choose the actual destinations when creating a campaign. For Facebook groups, review publishing settings: these apply to the selected profile across campaigns, not just to one post.

If a connection fails to load, use Retry rather than treating the missing status as a confirmed disconnection. For reconnect and sign-in problems, follow the page for that connection above.

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